Software solutions

The 13 Best Video Marketing Software Solutions to Consider

The editors of Solutions Review have compiled this list to highlight some of the best video marketing software solutions to consider implementing in your business.

Video marketing continues to grow in popularity and profitability every year. As social media platforms increasingly place value on video content, businesses across all industries need to invest more in their video marketing output than ever before. Whether it’s YouTube videos on a business channel, a native LinkedIn video, or small clips on Twitter, Instagram, Facebook, or TikTok, if your business posts videos, it pays (literally, in the most cases) to do it correctly.

With that in mind, the editors of Solutions Review have compiled the following list of the best video marketing software providers. Our team selected these solutions based on each vendor’s authority score, a meta-analysis of user sentiment via the web’s most trusted enterprise software review sites, and our criteria for exclusive inclusion in five points. The list is organized in alphabetical order.

The Best Video Marketing Software Solutions


adilo

The description: Adilo is a video hosting and marketing platform designed to help businesses and content creators deliver seamless, buffer-free streaming experiences to their audiences. Platform capabilities include video creation, unlimited storage capacity, custom domains, multi-user support, video management tools, multi-resolution production, customization tools, management of contacts, automatic behavioral tagging, automated video streaming, real-time analysis, automated captioning. creation, anti-privacy protection and a suite of security tools. Adilo can also integrate with ESP and CRM platforms to expand the user experience.


Hippopotamus Video

The description: Hippo Video is a video engagement platform designed to help B2B sales teams build relationships, solve problems, and convert visitors into customers. With its video marketing software solution, Hippo Video provides marketing teams and agencies with the tools they need to grow their brand, track analytics, build customer loyalty and collect testimonials. These tools secure video hosting, lead generation, personalized campaigns, video analytics, email support, video personalization, and integrations with major marketing platforms such as HubSpot, Salesforce, Dynamics 365, Freshsales, etc.


Magisto

The description: Magisto is AI-powered video creation for businesses looking to generate leads, build relationships, increase sales, and build brand awareness with video marketing templates and tools. The company’s platform is powered by Vimeo and uses artificial intelligence to analyze the videos, identify areas for further optimization and edit the video for maximum impact. Marketers can also use Magisto to embed videos across multiple channels, track analytics, and store videos in a secure cloud-based location.


Powtoon

The description: Powtoon’s visual communications platform consolidates a company’s virtual resources into a single, interactive ecosystem where users can create, manage, distribute and measure visual content at scale. With Powtoon’s marketing tools, marketing teams can create content that increases brand awareness, generate leads, showcase products, and promote events with promotional videos, webinar templates, and video invitations. Features include an extensive library of marketing video templates, screen capture software, webcam reports, customization tools, multi-channel distribution, and tools to promote cross-department collaboration.


promo

The description: Promo.com is a video creation platform for companies and agencies that want to improve their promotion. As an official Instagram and Facebook partner, Promo can provide users with tools to create videos and ads on these social media channels. Additional features include social media timelines, YouTube creation tools, image resizing, MP4 editing, cost estimates, LinkedIn video support, audio editing, e-advertising commerce and templates for various departments in all industries.


StoryTap

The description: StoryTap is a “video storytelling” solutions provider that helps companies produce and share customer and employee testimonials, Q&As, and other videos. With its marketing-centric offering, StoryTap clients can drive engagement and brand awareness by incorporating the voice of customers into their marketing mix. Specific features include social media video creation, YouTube syndication, video SEO tools, automated email campaigns, intuitive video recording tool, closed caption support, analytics, TikTok support, etc. Along with StoryTap’s marketing solution, the company offers e-commerce and customer experience solutions.


Vadoo

The description: Vadoo is a video hosting and marketing tool designed to help creators and businesses record, upload, manage and share their videos. The platform includes tools for embedding videos in emails, an HD video hosting platform, a customizable video player, landing pages to help convert viewers into leads, chat features supported by video, screen recording, domain security, password protected video sharing, HLS encryption, video analytics, podcast hosting, etc.


Vidyard

The description: Vidyard is a video hosting, marketing, sales, analytics, and activation platform designed to help businesses connect with their audiences, close deals, and optimize their content. With Vidyard’s marketing solution, marketing teams can streamline how they host and manage their video library, maximize the impact of their digital marketing programs with video content, and track that impact with analytics that automatically sync with their stack. marketing technology. Additional features include video hosting, SEO, interactive video elements, social media sharing, CRM integrations, automatic transcriptions, email support, and more.


Vimeo

The description: Vimeo is one of the most important global video software solutions. The Vimeo platform can help professionals, teams, and organizations use video content to create branded videos, host webinars, onboard employees, host virtual town halls, monetize video content, and more. Its marketing-centric features include tools for customer acquisition, audience engagement, analytics dashboards, licensed stock videos, team collaboration, marketing asset libraries, intuitive user interfaces and security features such as single sign-on and SCIM access.


Vyond

The description: Vyond is an “enterprise-grade” video creation platform to help businesses develop videos that drive ROI, increase conversion rates, ensure data privacy, and provide target audiences with relevant and engaging content. they wish. The company’s video marketing software solution enables users of all experience levels to create presentations, social media videos, product explainers, animated videos, trade show videos, and more. Vyond’s suite of solutions also supports cross-departmental products for sales, training, human resources and internal communication teams.


wave.video

The description: Wave.video is a web-based video editor, costing, recording and live streaming platform. Its suite of solutions includes products for social media video creation, Instagram video editing, animated text generation, online video development, video ad production and video marketing. With Wave.video’s video marketing software, businesses and agencies can boost engagement on social media channels, increase email open rates, create branded content, develop video funnels, share videos online and distribute video content securely.


Wideo

The description: Wideo is an online video creation platform for organizations, departments, and academic institutions that want to improve the way they create online videos and presentations. Its online video marketing platform provides users with ready-to-use customizable templates for various use cases and tools to create, edit and share videos. Other features include animation tools, slideshow presentations, graphics libraries, brand colors, text editing, instant video previews, soundtrack library, and more.


wisteria

The description: Wistia is a video marketing software company that helps businesses create videos, track performance, and improve their interaction with their target audience. With its recording, editing, hosting, collaboration, reporting and management tools, businesses can reach new audiences, retain viewers, capture leads, record videos from their web browser, etc. Wistia can integrate with leading CRM, analytics, marketing automation, sales, customer support, email and compliance solutions.


Guillaume Jepma
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